Overview
Katelyn Kirby Photography is a boutique photography studio specializing in authentic, heartfelt imagery. With a passion for storytelling, Katelyn captures life’s milestones—weddings, family portraits, and intimate moments—with a warm, timeless style that resonates deeply with her clients.
Process
Designing the brand for Katelyn Kirby Photography was a journey of translating Katelyn’s vision into a cohesive visual identity. The process began with in-depth conversations to understand her values, aesthetic preferences, and target audience. From there, I developed a mood board to establish a soft, elegant, and approachable vibe.
The logo design combined delicate typography, reflecting Katelyn’s artistry and professionalism. A warm, neutral color palette and complementary logo lockups were created to ensure versatility across business cards, website, and social media. The final brand identity embodies Katelyn’s commitment to capturing genuine emotion, leaving a lasting impression on her clients.





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